BRABUS x Root Atelier Collection | The First Drop

OUT NOW - High-Performance Fashion Meets Urban Style in Exclusive New Collection

29.09.2024 - It’s time to find your 1-Second-Wow. The first official drop of the BRABUS x Root Atelier Clothing Collection is here! Offering an unmistakable touch of BRABUS and a seamless fusion of the BRABUS “Autosport” heritage dating back to 1977 with Root Atelier’s contemporary design style, we bring you an all-new, exclusive range curated for those who live life to stand out.

The collection features unique designs that unite the best of both brands. Inspired by a shared commitment to high-grade materials, precision craftsmanship and attention to detail. Every thread tells a story. Every piece was engineered for impact—handmade to echo the BRABUS DNA and an undeniable 1-Second-Wow effect.

Heritage takes center stage in this drop. It’s about the origins of our brand, merging our roots in autosport with a forward-thinking, Root Atelier approach to urban styling. It’s an aesthetic that pays homage to the spirit that first launched BRABUS into the spotlight—powerful, bold and unapologetic.

Wear your ambition.

Discover the collection and find your limited-fashion piece in our online shop.

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BEHIND THE COLLECTION.

Find out more about the collaboration and the design process of the collection.

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